Hot eStats of the week

Where do Kiwis go online to shop? According to Hitwise, these websites for the industry ‘Shopping and Classifieds’, attracted the most visits by New Zealanders for the week ending 6 February 2010.

Rank /Website / Share of Visits
1.     Trade Me    50.31%
2.     1-Day        3.15%
3.     eBay        1.79%
4.     Amazon.com    1.56%
5.     SmileCity    0.78%
6.     Dick Smiths    0.69%
7.     Sella        0.67%
8.     TaoBao        0.67%
9.     The Warehouse    0.62%
10.   PriceSpy    0.59%

To no-one’s surprise, Trade Me continues to absolutely dominate this category. A long way back, but still well ahead of the others: New Zealand’s most popular One Day Sale site, 1-Day. We don’t come to a clicks and mortar retailer until Number 6, Dick Smiths.

If you’re wondering about TaoBao, it’s China’s most popular auction site — and a great place to source stuff to resell on Trade Me.

Oh, one small detail before you head off there: it’s not in English.

Where do Kiwis go online to shop? According to Hitwise, these websites for the industry ‘Shopping and Classifieds’, attracted the most visits by New Zealanders for the week ending 6 February 2010.
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