Where do Kiwis go online to shop? According to Hitwise, these websites for the industry ‘Shopping and Classifieds’, attracted the most visits by New Zealanders for the week ending 6 February 2010.
Rank /Website / Share of Visits
1. Trade Me 50.31%
2. 1-Day 3.15%
3. eBay 1.79%
4. Amazon.com 1.56%
5. SmileCity 0.78%
6. Dick Smiths 0.69%
7. Sella 0.67%
8. TaoBao 0.67%
9. The Warehouse 0.62%
10. PriceSpy 0.59%
To no-one’s surprise, Trade Me continues to absolutely dominate this category. A long way back, but still well ahead of the others: New Zealand’s most popular One Day Sale site, 1-Day. We don’t come to a clicks and mortar retailer until Number 6, Dick Smiths.
If you’re wondering about TaoBao, it’s China’s most popular auction site — and a great place to source stuff to resell on Trade Me.
Oh, one small detail before you head off there: it’s not in English.